This is the approved Thesis Proposal for my Final year in University.
A NON – TRADITIONAL ADVERTISING CAMPAIGN FOR
DREAM SATELLITE TELEVISION
This Research and Advertising proposal will help DREAMTV to be more well-known and be competitive.
MAJOR GUERILLA: INTERACTIVE LCD TV
It's a running ad featuring the channels available in Dream in advertising partnership with a mall that also feature their running ad.
this ad also has mini booth so the people will inquire the service Dream TV provides.
If they acquire the 15 days free trial, there will be freebies.
